Comments on: Wall Street Journal Subscription Discount: The WSJ is Cheaper Than You Think

By: kev647

kev647 — Wed, 09 Mar 2011 17:23:46 +0000

@Jacksonille Fence: Having the online edition free does not allow the newspapers to continue to survive. It is actually what may lead to their demise. Though I believe there are merits to a paper copy of the WSJ (even though they leave finger prints on your hands…ugh), one cannot argue that more and more people are going to online/mobile devices for news. This is not the peak for newspapers. Having content online for free gives no incentive for readers who already want to move to the online approach to pay the company. And unless WSJ is making plenty of money off advertisements, they would not be able to stay afloat. They would either have to increase advertisements (which I would rather pay to have less of them) or they can keep charging the same. The difference between print and online is due to the cost of printing the paper (I think…not 100%, but that makes sense to me).

I have been getting both since I was studying finance years ago. I am now working on my MBA in technology entrepreneurship and continue to get the paper, read it online, and even on my iPhone. And when Steve decides to release the next iPad (the third one), I will be reading it there.

By: Vinyl Fence Materials

Vinyl Fence Materials — Wed, 11 Nov 2009 17:50:38 +0000

I get most of what I need on my blackberry app(s) so I don’t subscribe to any newpapers (print or online). The rest of the news I get are from cable news channels or on facebook and twitter.

Keith

By: Cash Back Rewards

Cash Back Rewards — Tue, 07 Jul 2009 17:03:14 +0000

It’s amazing how big of discounts some companies give to lure first time subscribers/members.

By: Jacksonville Fence

Jacksonville Fence — Mon, 06 Jul 2009 19:49:34 +0000

I think charging for an online newspaper is one way to lose new readers, it should just be $1.99 for print – online is free!

By: Remote Office

Remote Office — Thu, 02 Jul 2009 19:00:12 +0000

The WSJ is a quality newspaper for certain. I wouldn’t expect them to go under the way many other papers have. Unlike a lot of them who allow the reader to read all articles online for free (thus denying themselves revenue) the WSJ isn’t like that. It’s a sound business practice to charge for the articles and I’d expect nothing less from the Journal.

By: Austen

Austen — Thu, 30 Apr 2009 23:25:56 +0000

if you are not in an area that has a carrier available (anyplace not close to a city with a population above 200,000) they mail it to you a day late every day. If you call in and complain about it they will give you a discount if anyone wants to save money.

By: quelton

quelton — Thu, 23 Apr 2009 19:35:35 +0000

My WSJ subscription is through my Kindle – are there any discounts for GenX on Kindle delivery?

By: Shadox

Shadox — Wed, 22 Apr 2009 16:35:10 +0000

I actually get my WSJ subscription using airline miles. Love getting that paper, but they have some trouble with deliveries where I live – some times they mail it to me – which makes the whole thing a waste of time.

By: the weakonomist

the weakonomist — Wed, 22 Apr 2009 12:42:33 +0000

They should take a page from Economist magazine and do their pricing like:

Print Only – $2.99/week
Online Only – $1.99/week
Print + Online – $2.99/week

We stupidly perceive print + online as the best deal, and WSJ makes the most money.

I like WSJ, but don’t have time to read the paper every day and the online content is only worth about $10 a year for me. It’s good, I’m just cheap.

By: Eves Bank

Eves Bank — Tue, 21 Apr 2009 18:00:31 +0000

in college, my finance professors would make us read from the WSJ to write our financial term papers on – pretty easy reading, and has reviews for students.